Pellini
Website and social media campaign for Pellini, a menswear retailer, delivered in Beirut alongside the SPRKL / Freebird VIP Concierge engagement.
Menswear Retail
2019–2022
Brand & Web
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THE ENGAGEMENT
A menswear label, online and in season
Two deliverables, one brand
Pellini is a menswear retailer in Beirut. The engagement covered the brand’s website and the social media campaign that ran alongside it, delivered between 2019 and 2022 as part of the wider SPRKL / Freebird VIP Concierge work.
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THE WORK
The storefront, and the campaign
that carried it
The scope was the retail site and the seasonal social campaign that drove people to it — one brand voice holding across both, so a post and a product page read as the same shop.
That is the full confirmed scope of the engagement, and this page does not claim more than it can show. The entry appeared on the earlier site under the name Filtrd.
(02).
ON THESE VISUALS
What is real here
The image at the top of this page is a capture of the Pellini campaign as it shipped — real photography, real copy.
What is illustration
Everything below it is a generated concept visualization, each labelled as such in its own corner. They convey the shape of the work; they are not screenshots of the client’s live site and contain no real customer data.
Vertical Software USA
Grain & Scale Tracking